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Top 5 benefits of marketing automation

Small- and medium-sized businesses (SMBs) today are embracing automation to streamline their processes. Marketing, in particular, involves many processes that are perfect candidates for automation. Here are five compelling reasons why SMBs should consider marketing automation solutions. 1. Automatic follow-ups Keeping in touch over the phone can be tough if both parties are always busy, […]

3 Types of hackers and what they do

There are many hackers in the world. Some hackers just want to cause mischief, while others have more malicious intentions. In this blog post, we will explain the three main kinds of hackers and how they differ from one another. A complicated history In the 1950s, the term “hacker” was vaguely defined as someone who […]

Keep your data safe with these backup solutions

Data is an integral part of your business. You use it to build marketing strategies, forge customer relationships, and much more. Losing important client and company information can be harmful to the health of your business. Here are backup solutions you should ‌implement to ensure the safety of your data. Tape drives Tape drives are […]

Here’s how SaaS can benefit your business

For many businesses, regardless of size, the cost of acquiring and maintaining software is a massive drain on their finances. Fortunately, they can leverage Software-as-a-Service (SaaS). Read on to learn how your business can save money with SaaS. What is SaaS, and what does Software-as-a-Service even mean? Just a few years ago, the main way […]

Working remotely? Follow these cybersecurity tips

Working from home is becoming an increasingly popular option for employees around the world. While this flexible work arrangement can be a great perk for employees, it also comes with its own set of security risks. Follow these cybersecurity tips so you can protect yourself, your personal information, and your company’s data while telecommuting. Patch […]

Using folders to organize Android apps

Navigating through a cluttered Android home screen can be time-consuming and frustrating. To avoid the hassle of finding the app among the jumble of apps on their devices, some users might use the voice assistant, the search function, or the app drawer. An easier way to do this is to organize the apps in folders. […]

Be more productive with these Mac keyboard shortcuts

Pointing and clicking with a mouse is great, but there are times when doing so can disrupt your focus. At times like these, using these shortcuts on your Mac’s keyboard may actually be more efficient. Minimize or dock the front app window: Command + M If you have several open apps, browsers, and Finder windows, […]

Cloud cost-saving strategies for SMBs

The cloud is becoming an increasingly popular option for small- and medium-sized businesses (SMBs) like yours. However, many business owners are not aware of the costs associated with using cloud technologies. These costs can add up over time if you’re not careful. Follow these tips to save money while still taking advantage of all the […]

The benefits of email automation

Many businesses rely on email marketing campaigns to gather leads and stay in touch with existing customers. To successfully run such campaigns, they must ensure that their emails are relevant and reach the correct audience at the right time. An efficient way to ensure this is to leverage email automation. What is email automation? Email […]

Is it beneficial for employers to track employees’ online activities?

The COVID-19 pandemic pushed many businesses to embrace a work from home setup. However, one of the challenges managers faced was checking the productivity of each employee. Monitoring employees online is a good way of tracking the productivity of a remote workforce. Keep reading to learn more about employee monitoring. What is employee monitoring? Employee […]

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